One Minute Briefs is a social media campaign and community that challenges creatives to produce mock ads for randomly generated products and businesses.
The aim of the game is to use the random word posted on social media by moderators and then advertise a product. One rule. One minute.
Here are some of my entries, plus a few briefs I assigned to myself.
(🏆 = winning entry)
One Minute Brief x2 – mock ad for Gilette to advertise razors
Quick mock ad for Nytol. One Minute Briefs’ challenge was to advertise logs. 🏆
One minute brief for BMW. Challenge: advertise fidget spinners
One minute brief for Mental Health America
One minute brief for Johnson’s Baby. Challenge: Advertise talcum powder
Street mock ups for Sky Sports. Challenge: Advertise ‘Deadline Day’
Mock advertisement for Polycell, featuring Vinnie Jones. Product: Wallpaper.
One Minute Brief for Burger King. Product: onion rings
A quick ad for Co-op. Product: bananas
Mock ad for Go Outdoors. Product: Spoons
Product: sweet potatoes
One Minute Brief for Whirlpool. Product: Freezer
A brief for Yves Saint Laurent. Product: Eye Shadow