Did you know that 21% of London’s workforce is made up of freelancers? According to a study carried out by IPSE (The Association of Independent Professionals and the Self Employed), the number of freelancers working in the UK snowballed by 43% between 2008 and 2016. With 4.8 million independent, self-employed professionals now present across every … Continue reading Why are more and more Britons becoming freelancers?
If you've not been living under a rock for the last 5 or so years, the chances are you've heard of SEO. But do you know what it is? If you've been asking yourself "what the hell is SEO, and why does everyone think it's so important?" then hold tight. We'll be going through some … Continue reading What The Hell Is SEO?
Let's get straight to the point. If you're not already implementing some of these tips, then you need to up your game! If you're a freelancer, self-employed or a start-up business, give this quick guide a read and you could be finding yourself more work in no time. Let's get started... 1. The Web First … Continue reading Top Tips For The Self-Employed
'Writer's block' can apply to anyone working in any field, and it can be a pain to keep things moving if you run out of ideas or lose momentum. The thing is, when you google how to stay creative or productive, you'll often find a bunch of the same old bland and vague lists with … Continue reading 10 Ways You Can Be More Creative
What if brands were honest? What would their taglines and slogans look like if they revealed truths about their products and consumers? Just for kicks, let's find out with this alternative copy... 1. Apple They look slick, they've got a great user-friendly interface, and I've even got a couple of their gadgets myself. But JEEZE, … Continue reading If Brands Were Honest…
Ever wanted the power to change the text on ANY website at the click of a button? You could... Get yourself on the news: Mess with some of the biggest names on the web: Or do some shout-outs: Pretty cool, right? Just follow these quick and easy steps, and 3 minutes from now you can … Continue reading How To Change The Text On ANY Website You Visit
Great copy could be the difference between a customer moving on or clicking 'BUY'. These writers clearly understand that, which is why they're entertaining audiences across the world. Let's take a look at some of our favourite copy! 1.) Everybody loves a pun They know their target audience, and they also know that almost half of marriages … Continue reading 5 Examples of Great Copy
Well, for one, every other successful business before you has used a copywriter. Take a look at any great brand and you'll see that their copy is always on point. Here's an example to put things in perspective. Let’s say you’ve got to make a speech in front a huge audience, and let’s also assume that … Continue reading Why Every Business Needs A Copywriter